WELCOME TO 7TRUE
A non-toxic nail polish experience with a purpose!
Our luxurious nail polishes are 7-FREE, Vegan, Cruelty Free and made in the USA.
Our colors are inspired by the season, so you're sure to have the latest colors at your finger tips. Shop our Winter Nails Collection now!
And the best part, a portion of your purchase supports one of our women's charity organizations
Can your polish say that?
OUR WINTER COLLECTION BOX IS HERE
Our Winter Collection Box will have your hands and nails winter-ready in no time. Our box includes four season-inspired colors, our 2-in-1 base and top coat treatment, our exclusive 7TRUE Nail Bag PLUS two amazing moisturizers from our friends at SKININTEGRA and Rachael's Plan Bee. Both products promise to soothe and heal dry skin and cuticles without harmful toxins found in everyday moisturizers. You’ll have perfectly smooth hands and fabulously painted nails, all toxin-free. This box is valued at over $100 but is only $50 when you subscribe to our seasonal subscription or $60 a la carte.See more here!
Check out what our customers are saying about our colors